Alan is Co-Founder of Centivo and leads product development. Prior to Centivo, he was a co-founder of Liazon, operator of the industry’s leading private benefits exchanges for active employees, and after its acquisition, led product development and strategy across Willis Towers Watson’s exchange offerings. Prior to Liazon, Alan was CEO and co-founder of Online Benefits, which was acquired by A.D.A.M., and then served as President of A.D.A.M. Prior to Online Benefits, he worked in the insurance industry for Prudential, Mass Mutual, CIGNA, and managed an insurance brokerage. Mr. Cohen is often sought out for his expert commentary on private and public exchanges, their role in the new health care landscape and their effect on businesses. He has appeared in Bloomberg/BusinessWeek, The New York Times, USA Today, Inc., AIS Health, Employee Benefit News and AM Best. Mr. Cohen holds a BA from Cornell University, a MBA from Columbia Business School and a MBA from London Business School where he won the Award for Academic Excellence.